Sgj Developing Strategy's Research

SGJ is a Middle-and-Small-Sized state enterprise majoring in construction and implement. It produces many shortcomings for the economic system problem as well as most state enterprises. At present, there are many things to bring a great developing chance for Chinese enterprises, including the further renovation of economic system, the improvement of market mechanism, the great exploit of West china, china entry WTO and etc.At the same time ,they bring existing threats to a great number of Middle-and-Small-Sized enterprises, especially to the Middle-and-Small-Sized state enterprises. For theses reasons, SGJ makes out the strategy which can be adapt to the present developing chance and acquire long-terms challenging merits in the future, which has a important meaning for the existence and development of the enterprises.This paper makes a systemic research of the strategic problem of SGJ developing by using of the theories and means of strategic management, economic game and etc. Firstly, it makes a object, abstract and comprehensive analysis of the SGJ inter and outer environment and makes a quantitative evaluation of the SGJ core competence by means of core competence theory and AHP. It also confirm the challenging status of the construct integrating competence evaluation model for SGJ. Secondly, it produces the integrating developing strategy of SGJ strategic al lance by means of the theories of strategic allance, learn efficiency, exchange cost and etc. it constructs the strategic game models for the evaluation and analysis of SGJ strategic al lance and adjusts theSGJ basic strategy using the diversification theory based on core competence. Lastly, by the discussion of some facts, including cultivating core competence,strengthening allance management, renovating enterprises market mechanism, reconstructing the organizations , controlling strategic flexibility and etc, it creates the ensure of basic environment and rules for the strategy implement.In addition, based on the research of the SGJ developing strategy, the paper makes a profound thought of the developing problems of the Middle-and-Small-Sized enterprises and hopes it can provide some references and aids for outnumber Middle-and-Small-Sized enterprises as well.