Research On International Competitive Power Of Fujian Textile And Clothing Industry And The Strategies To Expand Export

There are a lot of research achievements on the international competitive power of textile and clothing industry in both domestic and foreign countries. However, there is little research on international competitive power of Fujian textile and clothing industry in China. With China entering into WTO, textile and clothing industry, which is a basic industry in Fujian province, will face keen competitive from both domestic and foreign countries. Therefore, the paper tries to make a research on international competition power of Fujian textile and clothing industry. I hope it will contribute to this field. The paper concludes six chapters. In the first chapter, I review theory on industry competition. I analyze market environment from macroscopical and microcosmic angle and conclude that there are both challenge and opportunities for Fujian textile and clothing industry in the second and third chapters. In the fourth chapter, according to Michael Porter's theory, I analyze international competitive power of Fujian textile and clothing industry. I do a quantitative analysis on international competitive power of Fujian textile and clothing industry by using a lot of data in the fifth chapter. Finally, I put forward some ways to improve international competitive power of Fujian textile and clothing industry and expand export.