The Research For Chongqing Iron And Steel Research Institute's Managing Strategy

With the deepening of the technological system reformation and development of the socialist market economy, institutes of science research have started the key step that is the enterprise's reformation. After successful reformation, they face both opportunities and challenges, and the key of the enterprise expansion is how to strategically project the enterprise future. Chongqing Iron and Steel Research Institute (CISRI) is one of the research organizations of Chongqing Iron and Steel Group Co. Ltd. To satisfy the conditions of the enterprise's reformation in scientific research institutes, accelerate industrialization of high and technology, and survive and develop in the fierce market competition, CISIR need urgently formulating the strategy for its reformation and development.The basic theory of strategic management, the relevant theories of modern enterprise system, human resources management, enterprise diagnosis and consultation, and the different kinds of analytical methods such as SWOT, PEST and MichealPorter's five-forces analytical method are used in the article. The CISRI's managing strategic problems have been studied. By using integration theory with practice, investigation and study and statistic analysis, this paper systematically analysis the macro and specific industry environment, points out the opportunities and challenges faced by CISRI. Analyzing the CISRI's resources, abilities and culture in depth, defines its advantages and disadvantages.Building on the past analysis, the overall strategic framework and strategic targets have been put forward, which is oriented by market, take product development as the lead, centralize on profit, base on research and development, take the opportunity of system reform, reinforce enterprise management, integrate inside with outside, realize investor diversified, management scientifically, industry varied, produce on a large scale, trying the best to establish the CISRI to the special steel and ministry new material trial-produce base integrating the applied technology research and development with industrialization of hi-tech and to be one of the first class hi-tech enterprises in China in 5 to 10 years. Meanwhile, the specific measures which implement the CISRI's management strategy also have been raised, that is, liberating the idea, transforming the sense, reforming the property right system, carrying out the employees stock ownership plans, building the modern enterprise system, practicing modernized enterprisemanagement model, adjusting the product and industry structure, strengthening the equipment transformation and technological innovation, and changing the human composition.It will offer CISRI the valuable decision reference to develop further. Also it is benefit to other scientific research institutes, especially the local institutes, which is facing how to innovate the systems, transform the management mechanism, and clear the property right to strengthen the enterprise cohesion and establish the modern enterprise system, and how to analyze the internal and external conditions to give play to advantages, catch hold of the opportunities, overcome the disadvantages and avoid the threat.