| Chongqing Justit Industries Co.,Ltd is a synthetical trade corporation,which maily deals with foreign trade.under Chongqing Foreign Economy and Trade Commission.Through couple of years' development after system-reformation,the corporation has come to a new situation-basis on foreign trade,combine industry and trade.As a result of China's entry WTO,the domestic corporations have more freedom in foreign trade operation; and the unprecedented keen competition has appeared in foreign trade area.While at the same time,a rare development chance has been offered to the foreign trade industry due to the high-speed increase of Chinese economy and globalization of world economy.How to face the challenges, fasten the opportunities and accelerate development,become the main issues of Justit.Firstly, through analyzing macro-economy, technology, policy and instrial competitive factors, it discovers the threaten factors and developmental opportunities, find out the outer key factor which influence the development of the corporation, use 'EFE' to estimate the efficiency of corporation's reaction to the outer key factor. Meanwhile, it comprehensively analyze the inner organization structure, human resourses, business development and financial management of Justit, and using 'IFE' to evaluate the inner advantages and disadvantages of the coropation as well. Then match the inner and outer key factors,imply four types of strategies: SO, ST, WO and WT; Using 'SPACE' to analyze and evaluate corportion's current strategic position and action policy, eatablish the mission and long-medium term target,the strategic style and specific that the corportion should apply.The final condition is: the development strategies of Justit is backward integration, diversification strategies and market development. The strategies should be operated in term of optimizing organization structure, cultivate core competencies, enhance human resource management and eastablish corporation culture adapt for strategies,etc.
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