The Research On The Real Estate Project Management Of "Century Village-palace"

The real estate trades have already become an important component of national economy with the continual and fast development of the macroeconomy of our country. China has already joined WTO formally, the international real estate enterprise group must enter the Chinese real estate market, and most existing real estate enterprises of our country are having many disadvantages, for example inferior management, the small planning, the ability is low to resist risk and lacking competition ability, etc. The implementation and application of theory and methods of the project management in the real estate trade have established the good foundation, and played a key role for the real estate developer to develop in a healthy and steady way in the market of keen competition.The project of "century village palace" is large luxurious residence of high layer, the project is already joined to complete on the end of 2003, and the developer has realized the goal of preliminary planning better. This text research the theory, method, procedure, mode of project management of real estate development standing in the real estate developer's angle taking project of "century village palace" as an example, and bring forward the real estate developer must study, implement the theory and method of the project management in the real estate market that the project risk increase day by day, and set up project hypervisor and project management system patterned.This article has analyzed the whole-process project management of the real estate developers in the conception stage, preparation stage, implementation stage and completion stage of "century village palace".In the conception process, the large-scale real estate project, on the basis of having completed the feasibility research of the general project, must strengthen the project management on each sub project in the conception stage. And the important ways to realize the management are to do the market investigation and orientation again.In the preparation stage, the focuses of the project management are the management of planning and designing. This article has discussed the project management instances in the implementation of "century village palace". It is that design the construction drawings stage by stage and the developers implement the design laps of each stage successfully.In the implementation, the focuses of the project management are the management of the cost, time and quality. This article creates "3+3" mode of project management and it has been proved by the successful instances.In the completion stage, the focus of the project management is the management of the test on completion.To improve management level of the project by instance analysis on the project management methods and modes is the goal of this article.