Research On Development Of After Sales Service System Of Everhot Company

Accompanying with the fiercer business competition, service is playing a more and more important role in the business environment. Everybody aware that service can promote sales, improve the image of brand name and increase the company revenue directly or indirectly. Hence almost all the companies are putting more and more efforts on improving the service level and service quality.But how can the service quality and service level be improved promptly and be kept in that level forever?The Chinese bible of war says "conquer the enemy's mind is the best way to defeat your enemy without any fight". That is to say the key to improve service quality and level is to deliver service philosophy training to service team, to highlight the making of service team, to establish a perfect service system and monitoring system, and to encourage or push the service people to serve the customer heartily. The core factor of service wining is to hold the customers' mind and make them recognize your products & service from the bottom of their heart. And further more, to make them willing to promote your products and service free.The thesis concentrates on the value added service system development of Everhot Storage Water Heater Ltd, analysis the effect of service tenet, inspirit system, service charging, service cost, service team management and service training to the service quality. Via summarizing the key learning in the past 8 years and combining international updated service theories and service models, the thesis try to work out a better solution to improve the service quality & level for storage water heater business, and even for the whole appliance business of China. With the help of this...