On The Significance And Measures To Foster And Optimize The Industrial Chain Of Chongqing Tourism

After more than 20 years' development, the tourist industry of Chongqing is at a new stage of competition with cultivation and optimization of the industry chain as its core meaning. The construction of industrial chain of the tourism is an urgent topic to be discussed and placed on the agenda for all the tourist areas in Chongqing nowadays.First of all, the state of industrial chain, namely the network completion of industrial chain, has become the most important influence of investment environment. Thus, cultivating advantageous industrial chain of tourism is the key to further improve the investment environment of Chongqing's tourist industry. Secondly, the state of industrial chain has become an important embodiment of competitiveness of a tourist area. Cultivating advantageous industrial chain of tourism, therefore, will help to the competitiveness of the travel industry of Chongqing. Moreover, as industrial chain can strengthen abilities of the industry and regional economy to resist various risks, the industrial chain is favorable to sustainable development of the Chongqing's tourist economy.This paper is divided into four parts.The first part reveals the necessity to cultivate and optimize the industrial chain of Chongqing tourism through systematically analyzing its purpose and meaning from a theoretical view.The second establishes the assessment system of perfection degree of the tourist...