The Continuable Developing Da Qing Petrochemical Company

Now the world is through a great change .The enterprises are continually reforming the systems of organizations , esp . since our country joined the WTO ,the outer circumstances of the business management have been changing greatly . The enterprises strive for long-term existence and uninterrupted growth , so we must formulate a proper developing strategy to make the business management fit for the situation .Daqing petrochemical Company was formed from the good assets of the former Daqing Petrochemical Complex .The Company is an especially large petrochemical intergrated complex , it is one of the important oil -refining chemical manufacturing and scientific research bases in our country . It uses the crude oil, oilfield gas and the light hydrocabon from Daqing Oilfield as its major material, it is engaged in refining and chemical manufacturing .Now the outer circumstances of the enterprise become severe ,the internal deep conflicts are more prominent ,the existence and growth of the enterprise has already become the first problem faced ahead of the enterprise .Under the complicated and varied outer circumstances ,Daqing Petrochemical Company has both advantages and disadvantages ,both opportunities and threats .The company has confirmed the major advantages and disadvantages ,opportunities and threats through SWOT ,and then the comparative strategy and counter measure .Daqing Petrochemical Company should lay further stress on primary business ,optimize the key business ,carry out the continuable developing strategy ,scale economic development strategy ,low -cost strategy ,technological innovation strategy .By innovating in ideas ,systems, regulations and managements ,let's devote major efforts to developing the ethylene chemical industry ,improving the oil refining structure ,opening up the markets with superior products and services ,makingeconomic benefits with both low cost and high additional value ,creating with fine culture ,totally raising the competitive ability of the enterprise .Finally the aim will be achieved ,that is to make Daqing Petrochemical Company a better ,larger and more powerful petrochemical enterprise with international competitive ability .