The Media's Role Localization Of The Government Crisis Management

Along with the economization, the information globalization advancement's advancement, international, the domestic relational contradictory conflict is complex day by day, the whole world already marched into crisis frequent eruption the time. How to deal with each kind of crisis successfully, already became various countries' government, but is near great challenge. When facing crisis, the media takes one kind of important social strength, plays the role in the government crisis management even more to appear suddenly, becomes the public to gain the most recent information to be most effective, the most authoritative way. Mass media's aphasia will multiply the massive rumors and cause to lose the foreword originally the society in the rumor a more chaotic disorder. Therefore, if wants to cause government's real sound and the effective measures transmits to the social public, the media appears under crisis role localization especially important.This article through the social habit's under media role's contrast, emphasized media under government public crisis management influential role highlighting, through interacts positively with the government as well as under the present stage Our country Government crisis management media role present situation analysis, as well as overseas successful experience's model, gave some improvement comment separately regarding the government and the media, causes the government and the media in the public crisis event well coordinated and the positive coordination, thus caused the government to cross the crisis successfully, melt crisis. In recent years, the central committee and each region appeared many to have favors the news dissemination, the satisfied public right to know measure, has enlarged to all levels of Local authority news spokesperson's training and so on, these in deal with the public crisis event for the government and the media, the smooth melt crisis, will lose reduces to is smallest, between both the benign interaction relations' construction has created the advantage. We believed that under party's correct leadership, along with society's progress, the government idea's unceasing transformation, between our government and the media interaction more and more rationality, more and more will be able to adapt the public interest and the social development request, to maintain the social stability, the construction harmonious society to make the contribution together.