Research On The Current Situation And Countermeasures Of Cheerleading Performances Of CBA League

There is fierce competition among the various competition events in the inchoate Sports Competitive Performance Market of China, in addition to the TV ratings, the attendance and atmosphere have been an important indicator as a measure of the status event. Cheerleading performances, significantly acting atmosphere of the main sports event and attracting attention from media and audience, perform an important role that cannot be ignored in enhancing the value of sports competition and in promoting the comprehensive development of sports performance industry.2009-2010 season, CBA League has grown sharply up, innovated dear on league promotion, paid attention to shaping the stadium atmosphere, and increased the league's entertainment and cultural elements. As an integral part of the entertainment programs and important elements of cultural venues of CBA League, cheerleading performances with great appreciation and entertainment that can increase the charm and attraction of CBA League, thereby increasing the crowd watching the game, has become an important component that is essential in the organization of CBA league.By use of documentation, interview, field observation and logical analysis, under the premise of a wide range of access to information on cheerleading, as well as in the manner of induction, analysis and synthesis, the paper analyses a variety of data and information to draw the conclusion. The article makes systematically combing and theoretical summary on the connotation, characteristics and development process of cheerleading performances of CBA league, in virtue of analyzing the status of organizational forms and management mechanism, selection and training, on-site performing process management, incentive and service assurance, summarizes the main problems on the running of cheerleading performance of CBA league, and on this basis offers corresponding measures for the cheerleading performances organizations in order to enhance the value of CBA league cheerleading performances and provide a useful reference for the future progress and innovation of CBA league cheerleading performances.Through analyzing, the paper draws the following main conclusions:Firstly, CBA league cheerleading performances have undergone initial exploration period, the gradual specification period and the rapid development period, fast becoming an indispensable part of CBA venue; Second, CBA league cheerleading performances targeted at athletes and audience as its direct clients, make CBA venue as stage and Dance Cheerleading as the main content of performances, with the three major characteristics of the race direction, openness of content and music in accordance with movement; Third, the organizational forms of CBA league cheerleading performances gradually transition from the early slack-size of the primary form to half compact-size and compact-size of the high-level form. Basketball Association CBA plays a leading role in the overall coordination on the organization and management of the league cheerleaders at a national level and the clubs are responsible for the management and supervision of cheerleading performances. From the view of the organization subject of cheerleader selection, there are two forms of selection, one league organizers launched and the others clubs launched. According to the different training objectives, the trainings of CBA league cheerleaders are divided into trainings combined selections and periodic trainings. The management process of Cheerleading live performances has a special space-time structure, it's time series in accordance with the stage of the basketball tournament can be divided into before, during, after the game. In order to make the best of the value of cheerleading performances, we must make effective evaluation and reward for their performance, while providing a strong and comprehensive service. Fourth, for China's track cheerleading performances were started late, there are following main problems in the development process:CBA league cheerleading performances started late from a low level with an uneven development in every clubs, drawn not enough attention from organizers, with a poor organization and a single and unfixed personnel constitute, lack of specific selection and training system, training time short and scattered and lack of systematic training, with poor motivation and service guarantee, and cheerleaders with poor sense of belonging and professional literacy; Fifth, CBA league cheerleading performances can be improved and enhanced from the following main aspects:establish a sound organization and management mechanism, guide formation of cheerleading club, CBA league organizers and all the clubs should pay much attention and concern, establish and improve the recruitment and selection mechanisms, build a complete training system which is independent of each other and explore scientific training methods and training mechanisms, consummate the incentive and service guarantees as well as improve cheerleading performance professionalism.