Research On The Operation And Management Of Community Sports Clubs And Countermeasures In Shanghai

Community is the basic unit of society, is the social stability, the foundation of civilization and progress. The creation of community sports clubs in Shanghai working on the one hand are various provinces recognized, while the operation of the management of community sports clubs in various communities have different patterns, there are various problems. Shanghai Community Sports Club on the status of operational management and, based on findings related issues and the relative measures and measures for the operation and management of community sports clubs in Shanghai and other work, thus promoting the deepening of reform in Shanghai community sports clubs to provide theoretical basis. For the relevant departments in Shanghai community sports clubs to provide experience in decision-making reference. This community sports clubs in Shanghai and the model status of the operation and management study, using literature data, questionnaire, survey visits, statistics, logical analysis and other research methods, through the Community Sports Club in Shanghai operating environment, internal structure, operation mechanism analysis, operation and management of community sports clubs ideal mode and operation mechanism, so as to provide reference for decision-making departments. This article draws conclusion as follows:1. Shanghai Community Sports Club venue arrangements for schools, stadiums are mainly carried out, followed by the Community Sports fitness, community public community sports clubs, community cultural centers, public green space, residential space, area parks. Shanghai's Community Sports Club Management Project are:sports competition type of activity the project (table tennis, basketball, badminton, swimming, nine children, chess, various types of tai chi, aerobics, fishing, yoga, fitness run, etc.) Physical training programs for such activities (Shanghai Younger, folk dance, gymnastics crutches, etc.), fitness equipment leasing programs for such activities (nine sons diabolo, chess, shuttlecock, dancing, badminton, basketball, table tennis, etc.).2. Correct understanding of community sports clubs in Shanghai Function, deal with the government rather than relying on the relationship between attachment, handling and other community sports organizations rather than taking on the relationship between turnkey handle the business of sports clubs and dislocation rather than vying for positions relations, deal with the level of resources not just to win a win-win relationship, deal with cultural integration and community relations rather than melting the same time, community sports clubs through the support of the Government to obtain the trust of community residents, choose a good professional club operation and management personnel, community sports clubs to form their own brand and other channels for survival. This is a community sports club in Shanghai the smooth operations management experience.3. At this stage of the operation of the Shanghai community sports club management the main problems are:a single source of funding, venues, sports equipment, inadequate community, shortage of funds, policy support is not enough time for sports activities and the lack of expertise difficult to reconcile fixed organization and management talents.4. To further improve the operational management of the recommendations Community sports clubs in Shanghai:the development of community sports clubs in the direction of measures to uphold the public welfare; increase the fitness campaign to increase people's awareness of fitness, and sports consumption; strengthen professional organizations, management talent, improve service quality; increase investment in public sports facilities; countries should give policy support to encourage the development of the club and diverse.