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"Re-design" In The Value Of The Sales Terminal

Posted on:2016-04-24Degree:MasterType:Thesis
Country:ChinaCandidate:Y Q XiaFull Text:PDF
GTID:2175330464964501Subject:Art
Abstract/Summary:PDF Full Text Request
With the rapid development of social economy, the consumer’s pursuit of already is not a simple garment can cover, rice can filling, growing consumer pursuit of beauty, consumer demand increasing of beauty. Consumers need is to find the mind and beauty.Therefore, "re-design" is one of the essential propaganda, beautification technique. "Re-design" is closely related to our life, all kinds of shopping malls, supermarkets, all kinds of ads, all kinds of digital media as long as it is in order to achieve a certain effect of publicity, the basic will be "re-design" on them. The seller, by means of "re-design", "re-design" as a means of commodity marketing, the design itself has a good product, again according to their own brand culture, brand aesthetic, performance and characteristics of products, to beautify and combination, through the sense of color and light to reconcile, the combined display of all kinds of goods, give it a new story background, is no longer a lonely product, make it more close to life, into their lives, combined into a solo, even a landscape, attract the attention of consumers, make consumers have the United States, for consumers to produce reasonable Lenovo, stimulate consumers’desire to buy, and contribute to the final consumers purchasing behavior."Re-design" technique is almost is tied with all sales terminals, is tied to the society as a whole. Through the technique of "re-design", goods is not a single abrupt, each item has its own exhibition, each commodity exhibition and echo of associated with people, so people are part of the exhibition, just like "life is a drama, everyone is the actor", the whole society is also a great landscape, each person’s life is a show.This article from the five chapters of the value of "re-design" in sales terminal for research. The first chapter mainly introduces the research background and research significance of this article, domestic and foreign research present situation and the research contents and research methods. The second chapter mainly analyzes "re-design" technique to generate exhibitions and social landscape, analysis by using methods "re-design" will be associated with the product, form the life. The third chapter mainly analyzes "re-design" technique and market sales, analysis of the formation and characteristics of consumer culture, and. from the perspective of the meaning and characteristics of consumer culture, analysis "re-design" approach and the relationship between consumer culture. The fourth chapter mainly analyzes"re-design" connection with consumers’life, and from the meaning and function of "re-design", briefly consumers found in the "re-design" means the pursuit of beauty and enjoy.And analysis "re-design" the relationship with the consumer psychology, analysis about the effect of the "re-design" technique to build the stimulation of consumer psychology, and sums up the "re-design" technique plays a role in consumers’ purchasing psychology. The fifth chapter mainly introduces "re-design" in the application of graduation design.From scratch is a kind of creation, from have to more and more beautiful, more press close to life is to "re-design". So "re-design" is more important than the "design", "re-design" can keep the goods with fresh and vigor, make commodity constantly advancing with The Times, more will be to show the goods of a single, living close to the consumer to achieve sustainable development, realize the value of design.
Keywords/Search Tags:re-design, consumer culture, consumer psychology, landscape society sustainable development
PDF Full Text Request
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