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Study On The Development Strategy Of Tourism In Mountain Tai

Posted on:2006-06-18Degree:MasterType:Thesis
Country:ChinaCandidate:C X ChenFull Text:PDF
GTID:2179360182976338Subject:Business Administration
Abstract/Summary:PDF Full Text Request
This text analyzed the main problems occurred in the tourism development inMountain Tai, this analysis is based on the actual status of tourism in Mountain Tai,in this analysis, the characteristics of the tourism resources were analyzed throughthe partition of geographic location in Mountain Tai, it also analyzed the macro andmicro-environment of Mountain Tai tourism, also, a study on the tourism market inMountain Tai has been made through the partition of this market, thereby setting themarket position of development goal of tourism in Mountain Tai. The author used alinear regression model to forecast the amount of domestic and foreign tourists inMountain Tai;this will be beneficial to the decision making of marketing strategy forthe tourism in Mountain Tai.The author determined the strategy system of tourism development inMountain Tai by basing on the SWOT analysis of development of tourism inMountain Tai. In conclusion, the author proposed some concrete measures inaccordance with the strategic implementation of the development strategy of tourismin Mountain Tai;these measures will improve the management and development oftourism resources in Mountain Tai.
Keywords/Search Tags:Mountain Tai, Tourism Resources Analysis, Market Forecast, SWOT Analysis, Development Strategy
PDF Full Text Request
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