An Inquire Into The Strategic Choice For Sustainable Development Of Enterprises Under The Tendency Of Building Recycling Economy

Recycling economy (Abbr. RE), with the core of high effective and recycle utility of resource, changes the mode of material stream from traditional unidirectional linear mode (resource— product—waste) to closed loop recycle mode (resource—product—waste—renewable resource). Following the dematerialization principle of "Reduce, Reuse, Recycle" in the process of manufacturing and service, the maximization of resource utility and minimization of waste discharge can be realized, thereby the purpose of economizing resource and improving environment can be reached. RE guides human to the sustainable development;transform the high-polluting, high-cost, low-efficient extensive economy to the low consuming, low discharging, and high-efficient intensive economy growth pattern.Our Chinese Communist the Sixteenth central committee the Fourth Plenary Session definitely presented re-enforcing development effort of RE, it comes out based on the practice of our economic and social development, it is vital in the transformation from traditional economic growth to sustainable economical operation. The development of RE, in a long period of time, will be a governmental industry. A whole set of policy system that match with our state situation must be constructed, so to guide, promote, regulate the development of RE.Although the existing research findings have already brought forward a great many suggestions to the problems of the RE development in our country, there is still a vacancy in applying Economic theory to analysis, and there is a lack of RE in middle and small-sized enterprises. Hence, dynamic & static game mode is constructed to analyze the necessity of policy's regulation, how to regulate and which regulation degree is the fittest. Moreover, combining with input-output model, this essay makes certain example-analyses to the cost-benefit of middle and small-sized businesses developing RE, and derives some suitable and operative policy and practice advices from the model. That is: with the consummate policy and law as base, the green consuming concept as force, the organizational regulation as dominant, the economic benefit as centre, the culture, technology and the talented as support, the common efforts of government, enterprise, scientific community, and public as combination, building the whole executive system of RE development, so to make the RE really cycle, to achieve the maximal economic benefits.