Based On The Latest Wooden Pail Principle Research Of Enterprise Competition Strategy

Because economic integral whole in the world turns quickly, the competition situation faced by business enterprise has already taken place huge variety. It is impossible for big business enterprise or small business enterprise to satisfy the need of customer by itself. Traditional business enterprise operation of "big and whole'"s mode is not realistic, and it is difficult to win in today's competition. Therefore facing this kind of modern economic system, how to rebuild a new business enterprise competition strategy which will help to create more and larger economic activities value, is the new topic in competition strategy field.The latest wooden pail principle which is according to the present condition of current business enterprise management, that is to say the business enterprise should concentrate its advantages resources and make them develop in order to form a different and lasting competitive advantage. It will make the business enterprise more active when it participates the competition. This principle is based on the wooden pail principle ,which will found a business enterprise competition strategy and initiate a competition strategy. It will help the enterprise become passive to active. The focus of the enterprise management will be not a repairing and checking system ,but concentrate all core resources to promote further development. What's more,it will form a "long plank"which is compared with rivals'. This principle is focus on the condition of the business enterprise ,the whole supply chain and the whole competitive market. This will contribute to a business enterprise to obtain active power during participating competition and to grow up strongly in complex market environment.