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Strategic Partners Evaluation And Selection At Wooden Crafts Industry

Posted on:2013-10-11Degree:MasterType:Thesis
Country:ChinaCandidate:W ZhuFull Text:PDF
GTID:2249330371978487Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Enterprises are facing more severe survival challenge under the swift development of the e-commerce and the globalized networking. The first priority to grow up business is how to keep the competitive cost advantage to comply with the customized and personalized product needs and how to develop more attractive products to expand the market share. All enterprises are challenged by being requested to shorten lead time, reduce production cost and improve the service. Considering how to construct the core competitiveness within a supply chain, the chief issue is to how to make decisions of selecting the long-term strategic partners from a lot of candidates.Firstly in contrast with the traditional procurement mode, strategic procurement presents a few of distinctive features and then pointing out the importance of establishing strategic partner relationship; Secondly, discussing the potential factors of affecting strategic partnership and then expounding how to establish and maintain the strategic relationship; Thirdly, based on the industry background under wooden crafts category utilizing the balanced scorecard to set up an integrated set of scientific and complete evaluation index system; Finally, making use of theories combinations of Delphi and Analytic Hierarchy Process to determine the indexes weights, then further ranking the evaluated partners by using of Gray Correlation Analysis.The author was trying to establish a generalized, thorough and scientific set of evaluation index system for wooden crafts enterprises, but in actual cases not all enterprises stay at the same development background or have the completely same strategy objectives, so the author doesn’t suggest to directly pick up the whole set of evaluation index system or fully copy the corresponding index weights. Those enterprises that are evaluating their partners should flexibly make adjustments according to where and how they are developing.
Keywords/Search Tags:Wooden Crafts, Strategic Partner, Balance Score Card, AnalyticHierarchy Process, Delphi, Gray Correlation Analysis
PDF Full Text Request
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