Strategical Searching Of Market Competition Of Jilin Post Newspapers & Periodicals Issuing Business

Post-communication is an independent industry whose main function is to transfer entitative mails and information, so it's also called post-communication industry, which is offering posting services. Newspaper-and-periodical-issuing business (or called the press-issuing) is one of the main services of posting enterprises, which has a history of more than 50 years in China. It was decided by the government, when China was just founded, that the post is in charge of the press-issuing. Just because of this, a transferring channel allover China had been established and grown up continually. But, it was almost a monopolized business in the years of planned economy. So few cost issues on organizations and processes were calculated carefully, the management was in a clumsy style, even nothing on stratagem of development. After the reform movement of China, the telecom industry (it used to be set inside post department) grew up rapidly. While post and telecom were mixed in the same department, the main attention of the leaders on each level was interested in the side of telecom business, and the flourish of telecom glossed over the decreasing of posting business. Posting enterprises woke up suddenly when posting and telecom were separated into two departments in 1998. But the traditional posting business had been carved up, the press-issuing business had been in the grasp of each newspaper offices, multi-channel-issuing mode has been a popular mode, and the competition had been harder and harder.Nowadays the socialism economy is developing in a high speed, and none of the enterprises owns an unlimited resource, so the stratagem planners have to...