The Strategic Thinking Of The Intermediary Banking Business Development Of The Industrial And Commercial Bank Of China

The Commercial and Industrial Bank of China is one of the four large national commercial banks in China. During the long course of operation, Deposit ,credit and exchange are main contents. The intermediary banking business of the ICBC developed rapidly from 2000 to now and the total business variety number of the intermediary banking business in ICBC increased from 200 to 400. It already included all fields of the intermediary banking business that are defined in the rulebook of the commercial bank's intermediary business.The ICBC has become the largest bank in China that opened so many intermediary banking businesses. It has constructed the intermediary banking business system that combined labor collections technique collection and intelligence collection. These businesses are famous in the market, for example cash managements effective bank card bank group credit arrangement finance advisors personal financings assets trusteeship net bank telephone bank opening fund distribution national debt financing and so on. However, compared with other commercial bank in the west Developed country, it has a lot of problems to restrict its development such as low-level manner and lack of variety etc.So, this thesis studied the intermediary banking business based on the background of the development of ICBC. Through using plenty of investigation combining much detailed data adopting the qualitative analysis and the quantitative analysis.using some knowledge of manage, we analyzed the general environment and by using Baud's five power model we thoroughly analyzed and forecasted the industry environment that influence the intermediary banking business development. Last we evaluated the external environment by using the exterior factor evaluation (EFE) matrix; in the same way we evaluated the internal environment by using he interior factor evaluation (IFE) matrix and BCG matrix drawing.At last via analyzing and forecasting of the external and internal environment that influence the intermediary banking business development, we found out the key factors that influence the intermediary banking business development. According to the result,...