Analysis On Industry Chain Of IPTV In China

The prosperous landscape of IPTV presents an attractive profit blueprint for such participants as operators, solution/device providers, content providers, etc. Both sides of the telecom industry and the radio film & television ministry of China have started out making efforts in various ways of research for it. IPTV, however as a new thing, is still on its initial stage. So, it is quite crucial for the development of IPTV in China to establish a mature and complete industry chain. In order to understand IPTV's status today and grasp its laws of function and development, the paper studies the global IPTV market situation, China's IPTV development potential, relevant policies and development trend. On comparison with the foreign IPTV operation and industry chain, the paper probes into the development situation of each tache of the industry chain of IPTV in China. The integrated strategy of IPTV industry in China is put forward here so as to offer some suggestions for sustainable development of IPTV.