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Research On Software Enterprise's Internationalization Strategies Of Our Country

Posted on:2007-05-15Degree:MasterType:Thesis
Country:ChinaCandidate:J LiFull Text:PDF
GTID:2189360185484742Subject:International Trade
Abstract/Summary:PDF Full Text Request
Along with global integration advancement acceleration and IT service industry to developing nation shift tendency, the weak small our country software enterprise faced with the huge opportunity and the challenge. How to realize our country software industry internationalization and the software enterprise how to get to the internationalization development, which is the hot topic that the nearly two year our country government and the software enterprises pay attention to together. Since 2003, Kingdee, Ufware, Inspue, Neusoft and so on as representative's domestic software merchant had announced in abundance own internationalization strategic plan, tries hard with the aid of the leadership status which wins in the domestic market, the development foreign market, for own internationalization advancement acceleration.A stone arouses thousand overlapping waves from all walks of life, the society to our country software enterprise internationalization strategy have some different viewpoints. Some people believed that, the so-called internationalization is only one kind of propaganda slogan, even whether moves towards the world expresses very doubtful to the Chinese software enterprise; also some people thought the Chinese market enough is big, is not unnecessary to involve the international market; also some people believed that, the Chinese software enterprise should consider the internationalization the question, take promotes own level thus to provide a better service well as the customer.Under this background, this article carried on the feasibility and the necessity of internationalization management of our country software enterprise, elaborated the internationalization management general theory, tried hard to seek the instruction theory basis of our country software enterprise's internationalization. This article carries on several kinds of software enterprises internationalization management pattern. Proposed the Chinese software enterprise chooses the internationalization management strategy the mentality, finally puts forward some proposals from the enterprise angle and the government angle.This article altogether is divided six parts:First part: Software enterprise's connotation and characteristic. This part gives enterprise's internationalization and the software enterprise's definition, and puts forward the software enterprise internationalization concept. Software enterprise...
Keywords/Search Tags:software enterprise, software enterprise internationalization, strategy choice
PDF Full Text Request
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