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The Research Of VI Design For China Economical Hotels

Posted on:2007-01-02Degree:MasterType:Thesis
Country:ChinaCandidate:J ZhengFull Text:PDF
GTID:2189360185993085Subject:Art of Design
Abstract/Summary:PDF Full Text Request
In the first twenty-year development of China's hospitality industry, there were mainly star hotels which focused on customers with high or middle level income. However, the population of tourists from home and abroad are keeping increasing, including the ordinary solaria employees and businessmen, with the access to WTO for China and the successful bid for 2008 Olympic Games in Beijing, the World Exhibition in Shanghai, the Recreational Exhibition in Hangzhou as well as the coming of holiday economy. In order to meet the need of this group of people, the economical hotels are springing up recently, which face the plain tourists and businessmen with the core of products of rooms; and standards of tidiness, hygiene, safety, convenience and cheap price at the average lever of domestic cost; and the base of warmly hospitable Chinese culture. The cheap price and merely basic living facilities characterize the economical hotels, such as business hotels in cities, motels, inns, gusts houses, caravans and youth pensions.So far there has been little research on the theory of hotel's VI systematic design due to some reasons, for example the poor acknowledge and short time of designing. With the coming of holiday economy and increasing of economical hotels in China, the designing and planning of hotels become more and more important, which adds higher requirements to the visional convey in economical hotels' VI system. Therefore, it is necessary to take deep research and discussion on this subjection.
Keywords/Search Tags:The economical hotels, theory of orientation, visual communicateon, VI design
PDF Full Text Request
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