Research On Development Tactics Of Daqing Oilfield Construction Group

Daqing Oilfield Construction Group (hereafter, named the group) was established in 2001. because of the higher socialization degree and technique obstacle in construction sector, the annual increase of the construction enterprises, especially the obvious disadvantages on state-owned enterprise mechanics, management level, higher operation cost. With the development of the globalization of the economy and incorporation of regional economy, the competition is becoming more serious on markets, techniques, human resources, and capitals among either domestic or foreign enterprises, which gives rise to the new challenges and impacts on the development of the group. It is really necessary to improve the ability to lead the development with the strategies through thinking comprehensively and solving the problems as the structural contradiction, heavy burden, nonstandard management, no clear development orientation, and the like.The thesis is focused on expatiating the evolvement of the enterprise development strategies and the status in quo of the enterprise strategy research and providing evidences for making out the group development strategy. Based on the group condition, the thesis objectively analyzes the operation strength and competition ability on human resources, market development, construction qualification, technique, equipments, achievements, enterprise culture, and the forth and determines the advantages and disadvantages of the group in contrast to the other enterprises within the same sector. At the same time, the thesis concretely analyzes the macrocosmic environment the group is faced with now on economy, politics, society, technique and the microcosmic environment on sector conditions, competitors, suppliers, clients, and so the group can have the deep realization on the internal and external development environments.At last, the thesis puts forward the general development aim that the group will be developed into the large-scale construction group with international competition ability based on markets and profits, namely, The thesis also discusses how the group can be more suitable for the requirements of the market competition and set up and perfect the contemporary enterprise systems and realize the continuous...