Research On Development Strategic Of Hunan Huayi Limited Company

Along with industrialization boosting and urbanization accelerating, more and more pressure for human being due to the shortage of resource and depravation of environment. There are so many serious problems existing around us, for example, the safety of drinking water, pollution even worse because of plenty of wastewater from municipal houses, industries and rural areas which haven't been handled properly, consciousness of environmental protection from human being not enough, strength of supervision and management for environment from our government being not enough. Thus water pollution has been the largest problem in water environment of China. In the back of economical prosperity in China, pollution in our ecological environment is so huge that it will causes large damage for human being. A very famous word said by Laozi, one of the greatest philosopher of ancient China, is that water is the biggest kindness and it gives life for nature without any reward. How can we deal with the damage, when water pollution is so serious. So it is very urgent fro us to control and eliminate water pollution.In this paper Hunan Huayi Co. Ltd. is the target for our research.. With the application of traditional strategy management, competition strategy theories, core competition ability strategy theories, value chain management and other theoretical research combined with the present situation of Huayi Company, and through environmental analysis, industry analysis, internal analysis, competitive analysis, customers and value chain analysis, the strategic research for Huayi Company will be presented. In the meantime, the general development strategy and plans for different stage is also presented in this paper.Furthermore, from the height of the company's development strategy, the mission of Hunan Huayi Co. Ltd. is defined according to the internal and external situation combined with the analysis of present resource existing in our company. Based on company vision defined and development strategic target made, the corresponding strategic content is designed, in the meantime, effective implemental strategies aiming at the competition in water field is also be made so that the development strategy of Huayi Company can be realized. Based on the theories of strategic management, and through an in-depth analysis to the operating status of Huayi Company, potential opportunities and challenges are identified. The essential framework of strategic position is also clarified according to the developing tendency of water field. Finally, a perfect strategic enforcement plan is made for Huayi Company, and a guarantee system for the strategy is also made to ensure the whole process can be pushed forward smoothly.