Marketing Analyze Of S Sport Brand At DG Market

The author focus research target on costume retailing of DG market, and analyze the marketing by the basis market theory and linking practicality instance of S brand.Lately, retailing of DG market made a rapid progress. More and more supermarket and shopping mall garrisoned into DG market, and expanded sharply. After analyze the consumed behavior of customer and find out the effect factors, and link the business condition of Donggguan market, and then fractionize the market.Questionnaire survey is a very important tool for S brand to nicety orientation at DG market. S brand is a top grade of sport costume. And young women are major target customer.In order to make a steadily development and meet the requirement of customer, S brand were sorted and adjusted its production at DG market. At the same time, S brand has a series sale promotion and marketing project to attract the customer and dig out more clients.On the side of marketing channel, S brand use the method of pool with shopping mall. It can rapidly improve the well-know degree and escalate market share.There are some risks during investment and operation, such as storage overstock, being pressed for cash flow and high operation cost. S brand take some effective actions ensure the market develop went to town after identify and analysis these risks.In a word, S brand should face the opportunity and challenges in the market develop process. The strategy of S brand is steadily development and never outstretched blindness. And then gain the success during DG marketing.