The Research Of China's Retail Chain Business Models Of Logistics And Distribution

Retail chain's development and logistics distribution are closely linked, distribution level becomes a chain with the modernization management the key criteria, distribution patterns are directly related to the distribution chain of retail enterprise level, the selection of the mode of distribution of chain retail enterprises is an important question, but also a strategic issue. Finding suitable model for China's national conditions of China's logistics and distribution to become the logistics industry is an important research topic.In introducing the relevant chain and distribution on the basis of the theory, the paper initially makes a research about the development of logistics and distribution industry in the United States, Germany and other developed countries, and then sums up our country's distribution chain retail enterprises in the status quo, and analyzes the main problems and reasons of these issues.Then the article analyzes five commonly used distribution models on the current retail chain enterprises in China and sums up the advantages and disadvantages of five models.The last chapter systematic analyzed the logistics management of the supermarket chain from the perspective of supply chain integration. In this paper, and then, distribution management concept is also studied. CPFR is established based on the supermarket chain distribution model. Attached is an example about XX tobacco companies. This example shows how to use the method to make the distribution well.