Research On The Network Structure Of Creative Industry Cluster

Recently,many industrial districts with sustainable innovation capabilities in creative industries have got increasing competitiv eadvantages in the global market. Such regions induce attentions of academic research both home and abroad.In China, creative industry start to develop, Beijing and Shanghai has stablished several creative industry park, but compared with the developed districts, these creative industry clusters has a certain gap in innovation capabilities. How to increase the innovation capabilities and competitiveness has become an focus of the society. On the other hand, network structure is the key features of creative industry cluster. A lot of research has been studied on traditional industry and high-tech Industry cluster, but noboby has study the network structre of creative industry. Hense, this paper study the creative industry based on the network structure in order to give some theoretical basis and advices.The paper first study the connotation, categories and characteristics of creative industry,and come to a conclusion that industry cluster is a kind of way for creative industry to develop. And the creative industry cluster has several characteristics, such as network, the contribution of individual creativity, the difficulty of investment risk.In the second part, the paper study the the constituent elements and level classification of the network structure,and figure out that it has several differences from other industy cluster network structure, such as internal of innovative ideas, strong links of tacit knowledge and the importance of informal networks.In the third part,the paper come to a conclusion that the network structure of creative industry cluster has three stage:Initial stage, Development stage and Mature stage.And the network structure of creative industry cluster can cause Innovation effect .In the end ,the paper take the cluster of Beijing as an example,come to an conclusion that the creative industry cluster network of Beijing is in the first stage,in order to increse the innovation capabilities and competitiveness of creative industry, Beijing has to take several measures such as pay attion to the importance of the human resoures; Public service platform and Social and cultural environment.