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Business Model Design And Value Creation

Posted on:2009-10-21Degree:MasterType:Thesis
Country:ChinaCandidate:D LuFull Text:PDF
GTID:2189360245464687Subject:Finance
Abstract/Summary:PDF Full Text Request
All organizations would generate business models during their development. Recently, more and more attention is paid to the study of business model, especially after the boom of E-business. However, it takes time to have a full understanding of business model because there are so many factors inside it.This dissertation aims to find out the common ground for business model among different industries. Firstly, base on the existing study result, the author tries to set up a framework for the analysis of business model which is applicable for various enterprises in different industries. Then, three representative enterprises are selected for the testing of applicability of the proposed framework. These enterprises represent manufacturing industry, retailing industry and Information Technology industry separately. By analyzing these three enterprises, it is easily to find out whether this framework is adaptable to different business types, and this would provide a supporting for further research.From the point of view of this dissertation, good business model would generate excessive value and result in outstanding performance. Therefore, after analyzing the framework of business model, the author has a deep dive in the stock performance and financial index between target enterprises and their competitors. The result shows that enterprises with well-designed business model will benefit from it and have better performance. This would be beneficial lessons learned for many Chinese enterprises which are still in the processing of livelihood and development.
Keywords/Search Tags:Business Model, Value Creation, Mengniu, Gome, Tencent
PDF Full Text Request
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