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Study On The Development Of The Steel-process Distribution Center In China

Posted on:2009-05-27Degree:MasterType:Thesis
Country:ChinaCandidate:J T ZhuFull Text:PDF
GTID:2189360272492865Subject:Business Administration
Abstract/Summary:PDF Full Text Request
In 2007, China iron and steel industry rawsteel output amounts to 489,000,000 tons, grows 66,250,000 tons and 15.66% than last year, the rawsteel whole year net import 54,880,000 tons, increases 20,150,000 tons and grows 58.02% than last year, continues is maintaining the world rawsteel output and the volume of exports first status. While China iron and steel industry fast development's, the steel and iron produce market competition is getting more and more intense, the steel and iron product marketing pattern and the physical distribution way is occurring a series of is changing. In view of the terminal customer demand layout own steel products processing allocation center, becomes many Iron and steel enterprises to consummate an important measure which own physical distribution system adopts. Only priority layout, and constantly improve the level of services, can we continue to improve the core competitiveness.The steel products processing allocation center construction starts late in China, is relatively deficient to its fundamental research. The theorists about the steel products processing allocation center's elaboration mainly manifest, in the steel products processing allocation center takes in the Iron and steel enterprise marketing strategy the marketing channel and a physical distribution link's branch carries on the elaboration and the analysis. This paper combine theoretical and empirical research methods, through the logistics, steel expounded the concept of logistics, unifies the marketing pattern which China iron and steel industry the development condition and the competition situation change appears to transform, proposed that China Iron and steel enterprise establishes the steel products processing allocation center the theory basis and the important meaning. Simultaneously contrasts the European and American developed country steel products processing allocation center the construction background and the development condition, pointed out in the Chinese steel products processing allocation center developing process exists the question and the insufficiency, and put forward the development proposal. And practices two stratification planes analyze the Chinese steel products processing allocation center the development process with to the steel products marketing to the positive role from the theory, has the problem in view of its development, profits from the overseas mature experience to propose the countermeasure and the suggestion.Beijing Steel Corporation one of as Chinese large-scale Iron and steel enterprises, is implementing the large-scale moving adjustment at present, the product mix is having the fundamental change, the product mix and the competition condition requests Beijing Steel Corporation to establish own steel products processing allocation center system, guaranteed that will occupy the advantage in the future competition. This article take the Beijing Steel Corporation steel products processing allocation center's development as the case material, the empirical analysis Beijing Steel Corporation steel products processing allocation center production, the development and the future direction of advance, the apply theory to reality, both must deepen to the steel products processing allocation center correlation theories understanding, and must carry on to Beijing Steel Corporation the steel products processing allocation center system to construct certain promotion effect.
Keywords/Search Tags:China, Steel products processing allocation center, Development
PDF Full Text Request
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