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Study On The Price Regulation Model Optimization Of Chinese Mobile Communications

Posted on:2009-07-13Degree:MasterType:Thesis
Country:ChinaCandidate:Z JinFull Text:PDF
GTID:2189360272976226Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Since 1994, the establishment of China Unicom, China's telecommunications market to gradually introduce competition into the telecommunications industry to promote progress has been made in the development. The end of December 2007, the total number of telephone subscribers breakthrough 900,000,000, of which mobile phone users 547,286,000, the proportion of close to 60 %, mobile phone penetration rate reached 41.6/per person. With the mobile communications business in the entire telecommunications business as a whole share of the growing, mobile communications industry in the development of the situation has been pay much attention to the people of the world. But with the increasingly competitive telecommunications price war become all too common, telecommunications price war has become a trend, particularly in some of the mobile communication price has been fighting a vicious war of the characteristics of the price.In May 2008, the Ministry of Information and Industry, National Development and Reform Commission and the Ministry of Finance jointly issued the "Regulations on Telecom to deepen the reform of the notice", a notice that the status based on the telecommunications industry, in order to achieve the objectives of the reform, to encourage China Telecom to buy China Unicom CDMA network (including assets and subscribers), China Unicom and China Netcom merger, China Satcom's basic telecommunications business into China Telecom, China Railway into the China Mobile, the three have formed a national network of resources, relatively close to the size and strength, With the whole business and more competitive market competitors. For the reorganization of the new market structure, how to promote a more balanced pattern of trade to form a more rational and effective market competition, the telecommunications industry to promote healthy and coordinated development, put into the telecommunications regulatory authorities before an important subject.In this paper, the Chinese mobile communications industry price regulation model, that is the implementation of price floor and price cap regulation model. This price regulation model is not only conducive to the promotion of telecom operators to improve efficiency, further reduce tariffs, but also to avoid the price war between telecom operators, but also is conducive to further optimize the allocation of telecommunications resources and improve the competitive structure of the telecommunications reform goals.This article first reviewed the theory of natural monopoly study history, current situation and recent developments in the direction from the telecommunications industry and vertical network related technical characteristics start to study the natural monopoly of the telecommunications industry characteristics. Telecom technological progress and socio-economic development of the telecommunications industry is on the decline characteristics of natural monopoly, the telecommunications industry is also faced with breaking the monopoly and introducing competition, deregulation. Telecommunications reform has proved that in order to achieve competitive access to the proceeds to reduce the monopoly of non-efficiency, reduce transaction costs and the prevention of control caused by the low efficiency goals, control of the original model was improved to find more efficient Control. Through analysis of the economics of the telecommunications industry, has been in the telecommunications industry economies of scale and scope of economic and external features of Economics. Mobile telecommunications industry as an important part of the telecommunications industry and has the same characteristics of economics. This article comes in conclusions that mobile communications industry needs government regulation from three areas of mobile communications industry: the barriers to entry, external and internal, and analyze the mobile communications price regulation from the price structure, the price level.Combined with characteristics of mobile communications industry, the article analyze the developed countries which commonly used to control the rate of return on investment and price cap for the two price regulation model, introduced the two price regulation in the United States and Britain of application of practice, and the two price regulation model carried out a detailed analysis of the pros and cons, from the application of the period, resulting in incentives, business operation, cost control, flexibility, and other charges to control aspects of the five charges against the two control mode a comparative analysis, come to regulation the rate of return on investment is the profit level of regulation mode , price cap for the price level of regulation is the conclusion.In a comprehensive analysis of the development level of China's mobile telecommunications price regulation the course of historical development, clearly China's mobile communication price of the principle of pricing, pricing methods and standards of the main charges. Against the telecom operators in the mobile communications market after the restructuring of the mobile telephone users, business volume, revenue and profitability of the business carried out a comparative analysis, obtained that Chinese mobile communication service market after the reforming is an unbalanced structure, because China Mobile's monopoly advantage will be a period of time. In the memory of these reasons, China's mobile price regulation is price cap regulation, and given the factor of the reference value. Taking into account the market for telecom operators are controlling shareholders of the same one, in order to prevent irrational vicious competition took place in the cap price regulation at the same time the introduction of the floor price regulation, and proposed changes rate.To achieve further optimize the allocation of resources telecommunications, competition has been improving the structure of the objectives of the reform, to strengthen the regulation of the mobile communication price is an inevitable choice. Regulation of the telecommunications sector put forward policy recommendations: the establishment of a reasonable price regulation system so as to avoid unfair cross-subsidies; of the leading mobile operator charges for asymmetric control; set of universal telecommunications service fund to subsidize the telecommunications industry to provide universal basic telecommunications services ; The elimination of differential pricing in particular, discriminatory pricing in order to protect fair competition in the market.
Keywords/Search Tags:Mobile communications, Price, Regulation, Model
PDF Full Text Request
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