The Research Of Evaluation Of Tourism Resources And Advices Of Development Of Han River (Wuhan Section)

This paper starts with the definition, classification and the concept and purpose of tourism resources, summarizes the researches made by our predecessors, mainly including the guiding ideology, method, and index system etc. of tourism resources evaluation. Based on these, the author investigates the resources of the Hanjiang River in Wuhan section and makes the statistics for resource exists in the research areas . On the foundation of consulting the related experts, the author takes ten major tourism resources such as Nan'anzui, Dragon King Temple, the Ancient Guqin Terrace, Qingchun Pvilion, Four season auspicious, etc. as research targets according to their high fame of tourism resources and their cultural connotation in order to strengthen cultural value and waterfront characteristic of the research areas.On the basis of the theoretical research above, the article selects Analytic Hierachy Process and fuzzy analysis. Meanwhile, in accordance with the research of the evaluation content of tourism resources made by the relevant experts, and in combination with the characteristics of tourism resources of Hanjiang River (Wuhan section), the author selects three criteria of their own conditions, environmental conditions and development conditions and strange degree appreciation value, cultural values, geographic location, traffic conditions etc. 10 indicators to evaluate the tourist resources of Hanjiang River (Wuhan section). The main idea is to evaluate the overall tourism resources, then to evaluate specifically those selected main resources. Through the collation of basic data and calculations, the author works out the evaluation target scores and tourism resources evaluation target scores and their total scores of the overall evaluation of tourism resources of Hanjiang River (Wuhan section), which estimate the whole situation of Tourism resources of Hanjiang River (Wuhan section), and their order in the list. Finally, based on quantitative analysis, the author puts forward the proposals of producing cultural production, expanding completely waterfront products, in-depth exploring ecological casual products and of reinforcing marketing and joint market development.In this study, the author makes a systematic and theoretical summary for the relevant research and builds a more comprehensive, scientific and dynamic evaluation program of tourism resources. At the same time, the author evaluates scientifically and reasonably tourism resources of the Hanjiang River in Wuhan, explores its value and external conditions of development and utilization, which provide a scientific foundation for the reasonable development and utilization and protection of tourism resources in order to reduce blind development.