The Opportunities In China And Shanghai Market For South Korea Through Analyzing Chinese Consumption

The world notes China's influence on the world economy which is changing the world economy pattern. Moreover, The Chinese market has started changing from supply market to consumption market. The consumption pattern has also been changed to an advanced consumption pattern. Besides, considering that most countries recently are experiencing a global downturn, the importance of the Chinese market is emerging further.Many people know that China's market is very attractive considering the size, population and potentiality. Every aspect that China has amazes people in terms of population, the growth rate and foreign exchange reserve etc. These massive figures produce different impacts on Chinese consumption feature in china. Therefore, in order to distinguish china market from others, this study would look into the overall economic indicators in china. and then this study would look into Chinese consumption features which is related to economic index. China has considerable figures of economic development as well as various distinct Chinese market features. China is undergoing fast changes within their market at this moment. China has a variety of lifestyles and values in each of its cities.For second part of this study, this topic would be narrowed down to shanghai city. Because each cities have distinct features. In this respect, Shanghai would be a first priority to be considered. Shanghai leads China as far as business is concerned. From observing the income and expenditure of consumption, Shanghai is the most developed city and the most potential city. Shanghai has enough competition to absorb concerns. But Shanghai also has its own market features which are different than those of other cities in China. Some aspects are quite similar to the procedures that advanced counties experienced, when developing, but most aspects have individual features. That's why we need to study Shanghai macroeconomics and features of the market. and we can also find the general consumption features from this study. The purpose of this study is to know that general consumption features as well as distinct features from their own macroeconomic index would help get opportunities in Chinese market.