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Research On Core Competitiveness Cultivation Of Bao Lingbao Biological Company Ltd.

Posted on:2009-07-15Degree:MasterType:Thesis
Country:ChinaCandidate:F K WangFull Text:PDF
GTID:2189360275985903Subject:Business management
Abstract/Summary:PDF Full Text Request
The core competitiveness concept has proposed since 1990,using the enterprise ability theory to reveal the mystery of the enterprise management fights,and it became the latest trend of the world.More and more people realized that only enhances the strong points and avoid the weakness,raises their own core competitivenessand then forms their own core technologies and the core product,can the enterprise gain the competitive advantage in future market competition and gain the rich profit.The effect of enterprise core competitiveness is obtained by the business and the theory community gradually.It plays more and more important role.The core competitiveness is the weapon of the enterprise competition with the real destroyed strength.How can the enterprise especially the biobusiness cultivate its core competitiveness? This article disscusses the core competitiveness cultivation of Bao Lingbao biological company Ltd.This company has been found for ten years, although it has the geographical position,the mechanism nimble and superiority an a certain technological innovation ability,the internal management,the system construction,the technical research and development,the marketing,the enterprise culture cultivation and the aspect of internal and external resources conformity foundation are need to be strengthed.The company executive suite realize that if they want to survive,develop and strengthen in the intense marcket competition, they must construct and promote the comprehensive core competitiveness of company to gain the sustaninable competitive advantage.This article take this as point cut,using the core competitiveness elementary theory to analyse and appraise the internal and external factor of corporate growth core competitiveness,and each stratification plane of constitution company core competitiveness ability.It also proposes the development core competitivess strategic target ponder and the implementation plan based on the research results,innovation strength, marketing strategy enterprise culture and so on.Though the research of the empirical analysis of Bao Lingbao company core competitiveness,the author hopes to provide the reference to the future development and strategy of the company and the similar enterprise.
Keywords/Search Tags:Enterprise strategy, Core competitiveness, Innovation, Cultivation
PDF Full Text Request
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