Real Estate Enterprise Multi Project Management Applied Research

With the strengthening of macro-control policies, China's real estate industry has formed a number of large-scale real estate market of the Group of chase the deer, these enterprises have conducted cross-regional multi-project expansion, the possibility of multi-project for the effective management of scientific and rational will a direct impact on the real estate business strategy goals. However, the traditional single-project management is no longer suited to the strategic objectives of the real estate business development requirements. Therefore, real estate enterprises in project management issues, to improve the real estate business organization and management efficiency of multi-project has a strong practical significance.The paper first of many domestic and international project management theory, research, summarized the current project management in many areas of research focus, that is, multi-project management processes will exist in which the main issues that need to be addressed as well as the solution to the problem. At the same time, domestic real estate enterprises in the multi-project management in the process of the actual situation, summed up the real estate business at many project management process which will appear frequently asked questions, by the way the questionnaire to learn about the problem that may occur in all probability, And through the principal component analysis, analysis of the current domestic real estate enterprises in the multi-project management process that is most prone to occur the probability of the three biggest questions. Focused on these three r major issues, specific analysis of the cause and put forward proposals to solve problems. Finally, through CZXC real estate at many enterprises in the process of project management practice, validation of our three main questions raised by the universality and give the solution to the problem and the practicality of the recommendations.At present, the real estate enterprises, multi-project management theory research and practical application relatively poor, but, as China's real estate industry's rapid development, more and more real estate enterprises will face multi-project management, multi-project management Project management will become a new stage of development. Through the study of this article, and they hope to improve the real estate enterprises, multi-project management theory and play a certain role in promoting the multi-project management practice has a certain reference value.