The Study On Product Design For Couples On The Target Of Emotional Experience

With the change of Socio-economic patterns, consume attitude and values, what people pursued and expected have transited from the material satisfaction to more flexible and human spirit enjoyment. The experience economy era arrives, more and more consumers no longer satisfied with the perfect functions and beautiful appearance of products, start to pursue the emotional values added to products, and seek the happy experience in using process. Focus on the growing demands of emotion and experience, the design concept have turned up, such as emotional design, perceptual design and experience design. Concerned about the emotional experience which products take to people, has become an important direction of product design.The emotional experience which people feeling, in addition to the emotional respond to visual stimulation, but the relevance between the"process"and"fragment"which products brought and peoples'psychological feelings is more important. The value of emotional experience design is the deep impression from the full sense receiving and happy use context in physical and psychological which come from the process of people and product interact. How to satisfy peoples'demands of emotional experience which is produced in the process of people and product interact through product innovation. This provided a new angle of view to designers, for explore and try how to design emotional experience.This paper researches the multiple emotional experiences which is from the feelings of functions, visual and use, from the sight of human-product interaction process. The study takes the couple products as the research object; analysis present couple products in the market, which express emotion from appearance and significance; stresses realize multiple experiences and inter experience between couples which produces from the use process. This paper is currently being formed provide rich emotional experience for couples. The author through study of elements, methods and context of couple products experience, combine with user research and product design theory, method to explore how to achieve the emotional interactive experience between couples.