Study On Establishing The Logistics Alliance Of Shanghai Oriental Pump (Group) Co., Ltd.

With the globalization of the world economy evolving, the competition among enterprises continues to expand, and any business has been impossible to be completely self-sufficient in terms of resources and capacity. This requires businesses to use information technology to enhance mutual cooperation. Modern logistics, as an important component of the socio-economic aspects, fully reflects the value pursuit of the comparative advantage theory about the theory of the social division of labor and specialized production. Especially since the 1990s, the focus of logistics has been transferred to the strategic management of the integration of the logistics, from simple storage and transportation of goods.Because the supply chain of the manufacturing enterprise is longer than others and their logistics work is very complex. Through an in-depth analysis about the logistics strategic of the Shanghai Oriental Pump (group) Co., Ltd., we bring up a concept different from the past, which is manufacturing core enterprises logistics alliance. Manufacturing enterprise is the core of the logistics alliance, such as Shanghai Oriental Pump (group) Co., Ltd., and basis for cooperation in logistics. Under the principle of liking to benefit each other, to achieve the purpose of lowering transaction costs, reducing uncertainty and sharing each other's advantages, combine the strategic alliance with the contract. And logistics alliance is also a business model improving the market competitiveness of the enterprise. We emphasize that the establishment of both competition and cooperation in a "win-win" new relationship. Through the integration of different enterprise core competencies, the joint cooperation organization can create a competitive advantage that individual enterprise can not get.After efforts, we find a set of realistic and practical approach, including the choice of logistics alliance partners, the negotiations about the formation of logistics alliance, the confidence mechanism of logistics alliance, the incentive mechanism of logistics alliance, the risk-sharing and the distribution of benefits of logistics alliance, the evaluation of cooperation about logistics alliance partners, the conditions about the formation of logistics alliance, the forming mechanism of logistics alliance, operation management of logistics alliance, and so on. Through the establishment of the alliance of logistics, the Shanghai Oriental Pump (group) Co., Ltd. has saved a lot of logistics costs. As a means, which integrates the core ability and optimizes and integrates the enterprise external resource, logistics alliance is bound to be the realistic choice to the related to many enterprises.