Research On The Fashion Of Beijing Contemporary Show Room Architecture

Architecture and fashion,have the different character and attitude,for thousands of years,they never stop colliding and fusing In the contemporary society,consumption is becoming an important social phenomenon.The social values system has been affected by the values that social recognition depends on the consumption and fashion.This also greatly affected the values of the building systems and architectural design.Residential show room is a new type of construction,appearing with the development of real estate industry in China.The design of show room can not avoid the impact of consumer society values.As a place of housing transaction,the design process and results of show room has certain attributes as consumer goods.Therefore,whether the show room reflects the aesthetic needs of the public,whether reflecting the trend of fashion has been recognized as an important Standard.This thesis beginning with the nature and character of fashion,combine with the current situation of the consumer society to extract the contemporary fashion aesthetic character,and then discussed the relationship between fashion and architecture.This thesis investigated the evolution of Beijing contemporary show room architectural forms in terms of the fuse of architecture and contemporary fashion since 2000.Through the analysis of show room and the city's relationship,the show room and the flatus's relationship as well as show rooms and real estate marketing strategies'relationship,this thesis grasp the overall situation of contemporary Beijing show room design and summarize the architectural features and its design vocabulary,thus demonstrated as a consumer goods,show room's fashion role in contemporary architectural design.