Study Third-party Logistics Enterprises On Strategic Alliance

With the globalization of economy and the rapid development of science and technology, logistics enterprises are intensifying competition. More and more logistics enterprise to realize single depends on own strength has been difficult to adapt to the complex competitive environment, the competition between enterprises is no longer "binary" struggle, instead of a "win-win" and "win-win", the cooperative competition become mainstream. Form strategic alliances, and thus to increase competitiveness is the development of economic globalization is an effective method. The third party logistics enterprise strategic alliance is the third party logistics enterprise to adapt to the market competition, to realize the resource share, in the third party logistics enterprise established strategic alliances. In the league, the enterprise internal mutual trust between form and the risks, sharing revenue of logistics partnerships and logistics alliance to alliance transaction cost, strengthen corporate management, enhance logistics logistic technology strength, improve the competitive advantage of enterprises alliance. The development of logistics enterprises of our country is shorter time and facing international logistics company, the competition of logistics enterprises of our country in order to promote the development of itself, improve competitiveness, satisfy customer diversification of increasing the service request, actively seeking a favorable development, the strategic alliance between logistics enterprises for development of logistics enterprise provides an effective way.Based on qualitative analysis and quantitative analysis method of strategic alliance from third-party logistics enterprises and the relevant theories of strategic alliance, this paper analyses the third party logistics enterprise strategic alliance in China, through the third party logistics enterprise strategic alliance, the necessity and feasibility studies abroad, analyzes the research status of the third party logistics enterprise strategic alliance internal and external environment problems and the gap with overseas, logistics enterprise strategic alliance formed motivations and establish ways, the process of establishment, analyzes logistics enterprise established strategic alliance for logistics enterprises of our country, the development of logistics enterprises of our country becomes a kind of effective and new forms of organization. Based on the experience of other alliance enterprises from logistics enterprises of our country, from the practical problems existing in the league for the logistics enterprises of our country, the alliance, and control in accordance with the principles set 3C evaluation index system, and combined with a specific case, the analytical hierarchy process logistics enterprises of our country in the process of how the alliance partner selection is discussed. On this basis, using a trust game and trust of game theory, the stability analysis of alliance of stability and risk prevention are discussed. The effective management of the relationship between the union and the stability and wind to problems from a different Angle of alliance restrict and affect the effective operation, this paper discusses the third party logistics enterprise alliance may encounter problems were discussed, for domestic logistics enterprise established strategic alliance provides guidance significance.