The Research On Development Countermeasures Of Small And Medium-sized Private Enterprises In Pingyang,zhejiang

The existence and development of small and medium-sized private enterprises are based upon the pattern of objective economy law. At present, because of the influence of the financial crisis and the others, China's small and medium-sized private enterprises are faced with difficult situations. As the leading edge of China's small and medium-sized private enterprises, they also faces some questions. How to develop small and medium-sized enterprises, government, academia, etc. have done lots of research and have made a lot of achievement. But how to solve the problems of Pingyang small and medium-sized enterprises should be special treated.This thesis firstly elaborates the theory and document about the development of small and medium-sized private enterprises and the current situation of the development of Pingyang small and medium-sized enterprises, proposes and analyzes the problems that Pingyang small and medium-sized enterprises facing, then analyzes the developing environment of Pingyang small and medium-sized private enterprises through PEST and SWOT analysis methods. On the basis of using such advanced experience of developing small and medium-sized enterprises in the developed country, such as USA and Japan etc, finally, carry out the development strategies of small and medium-sized private enterprises.