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West County Tourism Resources And Development

Posted on:2011-04-29Degree:MasterType:Thesis
Country:ChinaCandidate:J S HuangFull Text:PDF
GTID:2189360308483613Subject:Special History
Abstract/Summary:PDF Full Text Request
County Tourism is an important part of the County's economy, its development or in enhancing the level of county economic development, optimizing industrial county, increase the income of the county residents have an essential role. County region of China has a comparative basis for the independence and integrity of the administrative region is a body complete, fully functional organic system. In recent years, China's economy and tourism industry with the development of tourism in promoting the role of the county economy is gradually being recognized, many scholars began to focus on the study of tourism. Selected as the development of the western region of Sichuan Yingjing County tourism representative to explain the process of Yingjing County in the development of tourism in the resources and problems, and made a number of tourism development Yingjing personal views, I hope tourism development for the west to do a little modest.This paper uses county-level tourism, economics, psychology and other related theories, analysis of Yingjing domain status and external environment for tourism development, carried out the evaluation of tourism resources Yingjing domain and functional zoning, forecasting and segmentation of the market, and proposed development strategies and countermeasures. This paper considered the development of tourism resources Yingjing County, should follow the "government-led development model Yingjing the best small town to go" government-led market "model, focusing on" Tourism Festival ", and multi-party alliance and assistance for capital projects of operation, weight investment, sustainable development strategies, from the development of tourism products, tourism, image design, tourism management system and improving the tourism investment planning, tourism, construction, personnel of system planning, fully integrated.Article is divided into five parts. In the first part is the research status and research methods defined. The second part is the use of resources rating system to evaluate Yingjing tourism resources and advantages compared to the third part of the tourism industry to evaluate the status of the development Xing Jing, Xing Jing fourth part focuses on development of tourism resources in the primary and secondary to the issue to be resolved, then proposed and the feasibility of the proposed solution, the fifth section discusses the integration of the western county development and Xing Jing example of significance, as a warning for the western county...
Keywords/Search Tags:county economy, tourism resource, Yingjing, resource integration, tourism brand
PDF Full Text Request
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