| With the rapid development of economy in China, real estate investment has become more and more active. In the past a few years, real estate investment was always highly profitable, however, it is definite that the real estate industry won't keep rise permanently but fluctuate periodically. So we could not ignore the high risk after this industry becomes much more mature. How can the investors avoid the risk to insure the assumed profit? The only way is to proceed feasible analysis before any investment decision.According to real estate investment theories, the author will proceed feasible analysis for a project of ZG company in Ruian city in this essay. The total essay includes the following parts: (1) introduction of the real estate industry and the source of this target project;(2) introduction of relative real estate investment theories;(3) introduction of the background of Ruian city, ZG company and this project;(4) analysis of the investment environment, including policy, economy, and city planning;(5) analysis of the local real estate market; (6) SWOT analysis and developing suggestion for the whole project;(7) analysis of financial data;(8) the conclusion of the feasible analysis.This essay relates the investment theories with the investment practice, and draws the conclusion that the project is feasible according to detailed market data. The total analysis process could become the guideline of project assessment for ZG company, therefore, the essay is valuable both theoretically and practically. |
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