On The Juvenile Sub-culture Under The Environment Of New Media And Its Value Significance

The computer, the handset, Internet's appearance symbolizes that the new media time approaches, the social development from the traditional society to information society reforming, social being's change definitely will affect the social consciousness change, people's ideology along with information society's arrival, but will change gradually. The culture as ideology's realistic shape, develops unceasingly in the social development process. Under modern society's new media environment, the culture has the recent development shapeTo the Juvenile community,as the definition user, they accept and use the new media first. In uses the new media in the process, the young people community utilizes the new media to express their life manner, insisted that their life style, bes in one gradually with the new media, forms one new cultural shape, Juvenile-subculture under the environment of new media.Juvenile-subculture under the environment of new media is under modern society's linguistic environment, the young people community exists one kind has the deviation difference values survival way with the mainstream culture, this survival way is realizes through the new media turn of expression, the main manifestation includes: The network game, the network literature, network music, the network do wickedly with the network event. Juvenile-subculture under the environment of new media is different with the traditional culture in the cultural expression aspect the turn of expression, says from the dominant aspect, Juvenile-subculture under the environment of new media expresses the channel to have the diverse characteristic; The fashion expression like the star ; The expression language has the popular characteristic. Actually, Juvenile-subculture under the environment of new media also express the rich connotation hidly: After the values have the subversion tradition, modernity characteristic; The social view lies in the Juvenile community to strive for the words power; The individuality pursue has the multimedia characteristics; Entertainment spirit pursue revelry.Juvenile-subculture under the environment of new media takes the Juvenile community the cultural form, has the unique cultural value and the social value . Its culture value expression in it with the mainstream culture is a pair of dialectical existence, both conflicts contradictory mutually, and has the close relation. In addition, Juvenile-subculture under the environment of new media also has the new cultural value, it has not only brought the cultural dissemination new way, the culture propagation direction from"unidirectional"to"the interactive type"the development;respects the cultural free equality fully the expression right; causes"the individuality culture"to become the popular subject,;and it eagerly anticipates the culture toward to inquire about that the real life experience embarks. Its social value displays in three aspects. First, to the Juvenile, Juvenile-subculture under the environment of new media is its life style backing, it is the young people creates, depends upon the Juvenile to inherit, It is the Juvenile community unique life manner; Next, to the generation of border conflict, Juvenile-subculture under the environment of new media not only from consciousness imagination stratification plane solution generation of border conflict, moreover starts from the virtual space to affect gradually the real life; Finally, to the social interaction way's development, Juvenile-subculture under the environment of new media means one new life style, it favors in uses the new media to exchange, the contact scope is more widespread, between the individual to be more equal, respect individual expression right. This has enriched the social life contact content, has broken the traditional social interaction way, indicates the new social interaction way development.