Under The New Environment Research Of Development Strategy To Jiangxi Gongqingcheng Construction Limited Liability Company

In recent years, along with China's national economic development, investment in fixed assets is also growing, construction enterprises in the national economy and on increasing status, state and local governments has become a pillar industry. However, by 2008, the United States caused by the subprime crisis and the rapid evolution of the global financial crisis, it is not only shrinking the international construction market, while bringing down the growth rate of domestic investment, resulting in economic benefits of construction enterprises decline. With the deepening of reform and opening up, international construction companies are increasingly involved in competition in the Chinese construction market, the domestic construction enterprises are accelerating the expansion of scale, market competition further intensified. Faced with this new environment, Komsomolsk construction enterprises to be innovative development ideas, but those who rely on low prices to win the low technological content, extensive, loosely-run construction companies will be phased out. How to deal with new changes and challenges, effective competition and development strategy formulation become a top priority for this article will make the research and analysis, JiangXi GongQingCheng construction limited liability company to contribute to the development and expansion.Taking jiangxi GongQingCheng architectural limited liability company development course and the present situation as a starting point, use strategic management theories research methods and steps, the literature material research, analysis and investigation, means, in the full analysis of jiangxi GongQingCheng architectural limited liability company facing the external environment of the changes and the internal condition, on the basis of the research development of the company's overall strategy and specific strategies, and put forward the tentative idea scheme, then provides the development strategy implementation safeguard measures for sustainable development of companies need. This article on the structure is divided into seven chapters. The first chapter for introduction, briefly introduces the research background, research articles and their purpose and significance of the research content and methods; The second chapter expounds building industry important position and function of strategic management theories, and summarizing, Chapter three analyzes jiangxi GongQingCheng architectural limited liability company development present situation, The fourth chapter is to discuss the new environment of jiangxi GongQingCheng architectural limited liability company development strategic choices and positioning. The fifth chapter to finalize the new environment of jiangxi GongQingCheng architectural limited liability company the implementation of the strategy of developing way, The sixth chapter put forward the new environment of jiangxi GongQingCheng architectural limited liability company smooth implementation of the development strategy of safeguard measures, Chapter 7 is the conclusion of the whole institute articles, and to this topic future research made prospect.Construction is one of the pillar industry in China, in our country guofa economic and social development has an important position and role. The financial crisis of the new environment, our country BLDG opportunities and challenges, to the jiangxi GongQingCheng architectural limited liability company is even more so. Through research, this paper suggests that reform and innovation development idea is jiangxi GongQingCheng architectural limited liability company development path. The detailed analysis of jiangxi GongQingCheng architectural limited liability company of advantages and disadvantages, is determined in this paper based on the general development strategy and each stage development goals. For realizing the development goal, the paper mainly in talent strategy, diversification strategy, scientific and technological innovation strategy, enterprise culture strategy, financial strategy and walk out such specific strategy planning and implementation are discussed. Finally, to ensure the smooth implementation of the strategy, should also provide the safeguard measures. Therefore, facing the future competition and development, jiangxi GongQingCheng architectural limited liability company must stand in the strategic height to ferment and planning the development goal of the company, formulate adapt to the environment changes of strategic decision, make full use of development opportunity, develop the company advantage, to carry out the strategy of implementing ways, and provide the safeguard measures, the company can really step do long bigger development road.