Font Size: a A A

Xianyang Han Tomb Of The Tourism Project Planning

Posted on:2012-03-16Degree:MasterType:Thesis
Country:ChinaCandidate:J GaoFull Text:PDF
GTID:2199330332993388Subject:Tourism Management
Abstract/Summary:PDF Full Text Request
ourism is an important part of the tertiary industry. Promotion of tourism can also directly or indirectly promote the development of other related industries. In the past three decades of China's reform and opening up, the national economy continued to improve, income of urban residents growth steady, people's lives perceptions changed, and the needs growth in health and knowledge and so on, all result in the strong desire to travel of domestic population, and the population around the world focus on China. For a long period of time in the future, China's tourism industry will be in an explosive growth stage. With the expanding tourism demand and tourism passion, the demand of people to tourism is higher and higher.At present our country tourism is based on culture tourism. Historical sites based cultural tourism, especially the tourism development to recover the great site, is the focus of investment in various provinces and cities nationwide. Shaanxi Province is located in the hinterland of China, and has a long history, rich cultural relics, ancient relics, and is a major tourism provinces. Xi'an is a main tourism city in Shaanxi Province. And Xi'an account for the vast majority part of turism investment in the province. Xi'an is well-known in domestic and foreign tourists. Tourism and related industry contribution to the rich rewards for the development of Xi'an.Xianyang is a city adjacent to Xi'an. The tourism development of Xianyang, whether the status quo or the future, is not optimistic. The contents of tourism products of Xianyang is single and the form is outmoded and no changes for decades. There is no outstanding features, no explicit market positioning, and blind development, lack of systematic planning and money, lower attraction, all these lead to serious separation and dislocation between tourism product and market demand. Owned the characteristic resource and convenient traffic, facing the incandesced market competition, it has important practical significance that develop Han mausoleum tourism project and improve the tourist market attraction of Xianyang. We investigate the foreigners in Xi'an and Xianyang selectively, and explore the development of tourism projects in Chengdu and Baoji. Based on the experience, on-the-spot investigation and research to nine Han mausoleums, and combining the characteristics of Xianyang tourism resources, we try to develop new tourism project of Han mausoleum under the view of site protection and achieve Han mausoleum plan goal of promoting the protection by development and protection supplemented by development.
Keywords/Search Tags:Han mausoleum, site protection, tourism resources, project plan
PDF Full Text Request
Related items