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Study On Cultural Construction Of Chinese Smes

Posted on:2011-08-17Degree:MasterType:Thesis
Country:ChinaCandidate:H Z XuFull Text:PDF
GTID:2199330338484808Subject:Business Administration
Abstract/Summary:PDF Full Text Request
With the deepening of reform and opening up, the socialist market economy with Chinesecharacteristics has been improved gradually, and the SMEs in China has advancedrapidly.However, SMEs are facing fierce competition at home and abroad in the developmentprocess, the inherent weaknesses of enterprise management has appeared meanwhile. Lack ofenterprise culture has become an important factor which inflenced the development of SMEs,and also has become an outstanding problems of SMEs to be solved urgently. To the majorityof present SMEs, the enterprise culture construction still remains in the rough-outlined,shallow stage, the understanding of the concept of enterprise culture and the characteristics,also the significance is still relatively obscure. Therefore, It has important practicalsignificance to study the basic theory of enterprise culture and SMEs culture, to analyzeproblems in the construction process of SMEs culture, to discuss and explore the principles ofcultural construction, the general steps and the main measures need to be taken in depth.Firstly, the background and significance of the topics was analyzed, the definition ofenterprise culture, features, functions and the definition of SMEs was also extracted andsummarized. The main problems of the construction of SMEs cultural was carefully analyzed.Secondly, The fifth chapter put forward the main countermeasure of the construction of theSMEs culture, according to the basic principles to be followed, the general steps to be taken,the successful experiences abroad, and our excellent traditional culture. The entire articlewas in an attempt to explore and build a practical way for the cultural construction of SMEs inChina.Based on the actual practice of the construction of SMEs culture, according to thebusiness management theory and the scientific concept of development, widely absorbingthe domestic and foreign research achievements, this essay proposed the point of enterpriseculture construction with Chinese characteristics by using the thoughts of systems theory anddialectical thinking as a starting point, with Chinese moral standards and requirement of senceof right and wrong, by using the Western scientific and standardized management model.
Keywords/Search Tags:small and medium-sized enterprise, enterprise culture, enterprise spirit
PDF Full Text Request
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