After Joining The Wto, China Mobile, The Problem Of Financing And Countermeasures

After joining WTO, the market competition fierce degree of mobile communication of China will be aggravated. New competition environments require the operator of China mobile communication change idea of managing, pay attention to the operation of the capital, improve the service quality, improving operation efficiency, pay attention to personnel training ,leading the effective competition, and there is courage that goes out of the gateway of a country and marches into the international market. China Mobile has been always faced with severe market competition since it was seperateed from China Telecom in 1999. As foreign finance enters and other telecom service companies appear, China Mobile 's competition environments is becoming harder. To maintain dominant network position and enhance competiton strength, China Mobile must increase network ability. So it needs large quantity of finance for network building, need to keep the stability of capital structure in the meantime.But because of our country join WTO, foreign funds and technique and have abundant telecommunication operator who carry camp experience into, the reform, capital's management of the financial system is up placed in etc. in the dynamic state fluctuation a series of factor, making China Mobile puts forward a new request in the margin.All new of, complicated international environment bottom, this article starts from analyzing the history, existing problems, environment, present situation and neediness about the raising fund situation of the Mobile Company and try to use the relative theory of financial management to analyze some raising fund channels which the Mobile Company is facing now. Some new raising fund suggestions and suitable raising fund channels are put forward for the Mobile Company.