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The Pcg Limited Liability Company To Develop Strategic Research

Posted on:2008-03-02Degree:MasterType:Thesis
Country:ChinaCandidate:X LiFull Text:PDF
GTID:2199360245961966Subject:Business Administration
Abstract/Summary:PDF Full Text Request
China's overall macroeconomic showing a faster growth rate, the good development of better economic situation and economic and social development of enhanced coordination. Under such circumstances, China's steel industry have seen significant development, China's steel output in 1996 reached 100 million tons, becoming the world's largest steel producing country until 2006 steel production, consumption and imports also tops in the world. China's steel output is expected and consumption will continue to grow. China's steel output continued in a new and higher level, exports of high-speed growth, the supply and demand situation has uneven development, and product structure is irrational, and the low concentration of industries, such as environmental pollution remains serious yet to be effectively solved, in the iron and steel industry in a sustained, healthy and rapid development of the a great constraints.Accurate enterprise development for the strategic positioning is to develop an enterprise development strategy with the key core of the enterprise development goals and formulating the basis of strategic focus. In the good macroeconomic situation and the favorable industry backdrop, the PCG limited liability company to accelerate the strategic readjustment and Reconstruction is the top priority, through phased relocation by steps to implement technological renovation projects, raise the level of equipment, process optimization and adjustment of product structure, improving economic and technical indicators of enterprises strategic objectives: PCG company into a world-class level of seamless steel pipe products base, the domestic first-class level of rods, wire products bases, and the deep-Pangang products processing base. Focused on enterprise development strategies, the impact associated with the development of the various elements of dealing with scientific, and professional strategic measures, is the full realization of the strategic goal of enterprise security. Combining the company's actual conditions, the major strategic corporate functions including: market developmentstrategies——low-cost strategy, science and technology R & D strategy——excellentstrategy, the core competitiveness——human resources strategy and the building of corporate culture. This theory is adhering to the principle of combining practical use analysis and comparison analysis, the strategic management of enterprises and the scientific theory of analytical tools, in the form of case-by-case analysis of the PCG's external environment and internal resources and the capability to conduct a comprehensive and systematic analysis of the external environment to the opportunities and threats to make the right judgment on the internal resources and capabilities with the advantages and disadvantages and make a correct assessment, which raised with the company currently match the actual situation of the development strategy and to explore ways of their implementation and protection measures and possible risks and control.
Keywords/Search Tags:Development Strategy, SWOT analysis, Five Forces Model, Low-cost Strategy, Discrepancy Strategy
PDF Full Text Request
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