H E-science Institute, A Custom Product Export Trade Management Studies

The international customized products trade is an important and special element of the international trade. Its effect on adjusting multilateral relation, improving strategic situation, balancing strategic strength, etc. and its influence on international politics, military affairs, and economy are growing and strengthening increasingly.H institute of electronic science is the research institute in Chinese electronic information system engineering area with the long history, large scale, wide specialty coverage and strongest R&D capability. Since H institute of electronic science entered the international customized products market in 1990s, it obtained certain achievements and encountered some problems. This paper mainly analyzes the advantages and disadvantages of H institute of electronic science in the international customized products market competition under the influence of the international situation and domestic policies, and specially focuses on the analysis of the management elements that have great influence on the development of military product trade of H institute of electronic science, studies the improvable aspects of management on the military trade, and puts forward some suggestions and measures for improving the competitive power of H institute of electronic science on the international military product market.This paper provides theoretical reference for H institute of electronic science and other companies in the same industry on the institutional improvement of military trade export management. It has definite academic meaning and practical value.