"thin Art Mobile Digital Products Design Research

"Thin" as an unique product design language of mobile digital product design, is under the corresponding science and technology support, from the beginning of the "long,big,thick,heavy" mobile digital products design, through the integration of technical art and shape art, innovation of design style, evolved from the development of consumer aesthetics,consumer psychology and many other aspects. Mobile digital product design develops into having "thin" feature of the types of products is inevitable. The author believes that the modern sense of "thin" design is actually a brand new connotation concept: that is, the integration of technical and artistic unity, the harmonious unity of "modern" and "cultural sense","emotion" and "design taste",the harmonization of materials and technology and energy-saving and environmentally friendly relations with the more reasonable and scientific. The art of "Thin" modern design concepts and methods to an unique mobile digital technology beauty,the simple beauty,the times beauty; but it is inevitable that under the influence of "Fashion", a certain designer and enterprises blindly in pursuit of "thin" and the loss of a the original meaning "thin", to the market and consumers have an adverse direction.Papers with modern design theory as a guide, use investigations and studies, literature studies and comparative research methods; define the language of "thin" mobile digital product modeling study characteristics,scope and content of the definition of mobile digital product concept; explore the background of its digital products at home and abroad with the design of the market situation through field visits and practical design; through inspecting the related company and design practice, mainly analysis of the mobile digital technology applications in product design,material selection,production technology,ergonomics and other aspects of the application the status quo; particularly summed up the mobile digital product with " thin " design characteristics of a specific product in the modern market extremely rich, fast upgrading of product design background, the " thin" the aesthetics of design and the East-West cultural connotation, consumer psychology and consumer aesthetics of the art of "thin" the guiding role and significance of the design of the products through a number of examples of the products described feelings of the design is "thin" and designed to become a success an important factor in mainstream design, and information technology,digital,intelligent and so on. the non-material designed for " thin" design provide a new design of the information space, as well as new space of thinking.In the end, the paper through analying a large number of digital mobile products design, these digital products with "thin" design in the product shape,structure,color,materials, etc., to bring up the mobile digital products "four unity" design methods and views, and strive to make "thin" design be more systematic exposition in theory, can be a better way of guiding significance and meaning of the draw in the design practice.