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Development Strategies Of Chinese Clothing Culture Of The Western Han Imperial Tombs

Posted on:2011-02-06Degree:MasterType:Thesis
Country:ChinaCandidate:J F ZhangFull Text:PDF
GTID:2205360305959670Subject:Tourism Management
Abstract/Summary:PDF Full Text Request
In recent years, because the Han-Fu amateur love the Chinese traditional culture,Entirecountry Han-Fu movement develop imposing. In China the Han-Fu amateur are using their own action " Han-Fu movement " verify their pursuit of the Han-Fu culture.This article speaking from the Han-Fu movement in recent years, reveal the movement behind the extension of Han-Fu culture and Chinese traditional culture. I want to attract today's most compelling sports lead to Xianyang with the Western Han tombs Xianyang tourism resources. I want to enhance the reputation and visibility of Xian yang Tourism. I want the charm of West Han tombs tourism resources can better demonstrate to tourists.I want to investigate the development model and sustainable development strategy of the Western Han tombs for theaoretical basis.1 would like to promote traditional and virtue.In this article,I take a system to conduct the research, the analysis of the Westerm Han tombs Han-Fu culture.I carry on the comprehensive generalized analysis for it with Tourism Studies, Clothing Science,Literature,Marketing etc.In this paper,I use SWOT analysis of the prospect for the Westerm Han tombs Han-Fu culture.I propose the development of specific measures such as mass tourism,quality tourism projects,maketing strategies etc.Innovation of this paper is to use SWOT analysis on the Westerm Han tombs Han-Fu culture.It take it as a breakthrough for Han-Fu culture to development strategy of the Western han tombs study.
Keywords/Search Tags:Han-Fu, Han-Fu culture, Development Strategies
PDF Full Text Request
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