New Party Newspapers Development Research

The Party newspaper and publication is of the important front of the Party's public opinion and propaganda. How to play a positive role of spin control is a worthy question to study. The thesis strongly suggests that the Party newspaper and publication strengthen their senses of responsibility and mission, stick to the principle that statesmen run newspaper and publication and hold the correct spin control, persist in that journalists improve the art of guiding/The Party newspaper and publication should also insist on modern management, fulfilling media's reconstruction, enhancing their actual strength of competition and developing new propaganda fronts by taking advantage of the Internet media. It is also necessary to stress the priority of politics and standard distribution order, bring forth new ideas in distribution system, study and make use of the experience of other countries' journalism, heighten the level of the Party newspaper and publication's propaganda to strengthen our country's spin power.